PROMOTION

Get Noticed — Without Paying for Every Click

We help you stay top of mind through consistent, engaging content — from social media to emails to blogs — designed to attract and re-engage real guests.

Why Organic Promotions Matter

Not every booking comes from an ad. Great STR brands know how to build relationships with future guests before they’re ready to book — and stay in touch long after they leave. That’s what organic promotion does.

We help you show up consistently and professionally through:

what we do

What’s Included

Social Campaigns (Organic)

Launch a content “mini-series” around a season, guest type, or special feature. We create 1–4 weeks of themed posts that connect and convert.

Email Marketing (EDMs)

Monthly or seasonal newsletters, guest rebooking offers, lead nurturing emails — all designed to keep your stay top of mind and boost direct bookings.

Blog Content / Local Guides

Useful, SEO-rich posts that build trust and improve search visibility. Topics like: “Top 5 Cafés Near Your Stay” or “What to Pack for a Winter Weekend in [Your Area]”.

Guest Re-engagement Strategy

We help you build repeat bookings and referrals through timed email touchpoints and follow-ups post-stay.

Mini-Brand Campaigns

Launch a new property or relaunch an existing one with a cohesive multi-channel organic campaign.

Our Process

Campaign Planning Call

We define your goals — e.g. more off-peak bookings, launch a new stay, increase return guests.

01 Channel Mix & Timeline

We map out where to focus: Instagram? Blog? EDM? All three? And over what timeframe?

02 Content Creation

Copywriting, visuals, layouts — we create the assets that align with your voice and goals.

03 Launch & Monitor

You go live (or we can manage it for you). We check performance and engagement, then refine for next time.

04 promotion

Example Campaigns

Project: Post-Stay Rebooking Loop

Setup of 3-part email flow after checkout offering a return discount. Result: 12% of guests booked again within 6 months.

Do I need a huge email list?

No — even 30–50 past guests is a great start. We help you grow it too.

What if I don’t have time to blog?

We can write, format, and even upload blog content for you.

Is this separate from paid advertising?

Yes — this is organic, content-driven promotion. No ad spend required, just smart strategy and storytelling.

Book Now

Let’s Chat

Want to build momentum — not just run ads?

Let’s plan a content-led promotion that keeps your rental visible, booked, and rebooked.